Time to face the facts : you are not an alpha male. You look nothing like the sort of men that women drool over. You are not a tower of finely honed muscle and sinew the likes of which make women stare at you like it’s a hot day in July and you are the last glass of ice cold lemonade on Earth. You are not a super competent professional with an air of authority and a sleek automobile. And you are not a dashingly handsome man of action that would make James Bond seem like Jerry Lewis by comparison.

You are just a regular guy, with regular looks, a normal job, a average car, and no more flash or panache than the next guy. You may wonder, then, how on Earth are you ever going to attract a mate in the competitive world of modern dating?

But you may have an asset that you have not considered and which can be just the edge you need to get a good woman to pay attention to you and maybe even get her into your life, your bed, and even into a life of wedded bliss with you as her Man of Life.

You might be adorable.

Now hear me out before you get upset.

It is true that in modern society, being cute is simply not a virtue men are taught to value about themselves. It does not map to any of the usual ways that men are raised to seek. It is not impressive, or manly, or strong, or dangerous, or dignified, or any of the other “typically male” attributes that modern society tells us are what gets the girls.

It is, however, effective.

Granted, it’s not the sure fire, user friendly asset that rugged good looks or fabulous wealth can be, but you might be surprised at how many girls you can attract when you stop trying to be someone you are not, which is at best pathetic and at worst downright grating and obnoxious, and start emphasizing your genuine assets instead.

In other words, don’t try to compete on the levels in which other men excel. Try for something that you don’t see around as much.

Try for cute.

And I am not talking “cute” in the way a teenage girl moons on about a “cute boy”.

I am talking puppy dog cute. Kitten cute. Baby animal cute in general. The sort of cute that makes women go “Aww!” and want to pet and hug and nurture.

Beginning to get my drift?

The first problem with the cute approach will be your own natural inborn resistance to it because men are trained by society to defend their male status and dignity at all times and from all attacks, and embracing cuteness seems like you are jettisoning your credibility, integrity, and dignity all at once.

And it cannot be denied that there is some truth to that. If you are going to appeal to women by being puppy dog cute, you are fairly unlikely at the same time to be convincing them that you are a macho stud god who will make all their dreams come true.

But by the same token, you will also be appealing to women down an avenue that very few men pursue. All men are trying to strut their stuff and impress women with their flashy display of traditional male attributes. Very few men are choosing instead to seem friendly, nonthreatening, vulnerable, and yes, downright adorable.

Think of it this way : many a woman who is very guarded against all those wannabe Prince Charmings out there will think nothing of scooping up a cute puppy dog and petting him and cuddling him and lavishing him with attention and affection.

Wouldn’t you like that to be you

Now of course, this is purely about attracting a lady (or laddie) and making a connection with them. What happens after you start to get to know each other is still up to you. You still have to be a good boyfriend, lover, or husband in order to keep her and love her right.

But just remember that evolution has provided a lot more ways for two human beings to find each other and live happily ever after than the obvious ones that society is more than happy to tell you about.

Look around you, and you will see plenty of couples where neither of them look like movie stars and yet they are as happy as anyone has ever been in love.

Maybe that’s because they stopped look for perfection, or expecting it in themselves, and you should do the same thing.

After all, you might just be adorable.